Patent landscape is a survey of patents in given technological field that seeks to answer one or more business objectives. Parameters of patent landscape are defined by individual objectives of projects. Businesses can use patent landscape studies for competitive intelligence gathering with an endeavor to find out more about your competitors than they know about you. By analyzing patent holdings of competitors, their strategies and future products can be fairly identified. Therefore, it helps businesses to identify areas in which competitors may pose threat in the future and help them to refine their strategies and identify thrust areas for research and development (R&D).
Further, landscaping can help us understand the technology under evaluation from a market perspective. Patent Landscaping analysis can help strategically analyse the product depth of the technology and likelihood of overlap between competitor’s products and company’s patents.
IIPRD has an expert team of patent analysts that performs rigorous data mining, data visualization and data analysis to generate a patent landscape that helps clients identify competitive and technological trends.
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