Licensing Digital Content to OTT Platforms in India: Navigating IP & Regulatory Risks

Introduction A tectonic shift, one that has brought the emergence of a new ecosystem in the Indian media over the past decade, is none other than the development of over-the-top or OTT platforms. These include Netflix, Zee5, Sony Liv, Amazon Prime Video, JioHotstar, Hulu and many more. The platforms are designed to offer a wide […]

IP Licensing as a Strategic Tool in the AI and Digital Content Era

Introduction In India’s contemporary digital economy, intellectual property licensing has assumed a position of strategic centrality in the commercial exploitation of intangible assets. Across technology, media, and data-driven sectors, licensing has increasingly displaced outright assignment as the preferred mode of IP monetisation, enabling right holders to retain ownership while permitting controlled and differentiated uses. This […]