New Proposed Media Labelling Obligations Laid Down by MeitY.

Introduction A draft amendment to the Information Technology (Intermediary Guidelines and Digital Media Ethics Code) Rules, 2021 (the “Intermediary Rules”) was released in October 2025 by the Ministry of Electronics and Information Technology (MeitY) with the main goal of regulating artificial intelligence (AI) content, algorithmic, and deepfake content. In recent times with the widespread use […]