Influencers and Intellectual Property Rights

A social media influencer is someone who creates content based on their niche in various social media platforms where they deliver information by uploading in the mediums of long format videos, short format videos or reels, static posts and stories. Influencers in the present digital era are powerful and relevant to a large audience and […]

IP rights for social media Influencers and content creators

Introduction What separates long-established print and electronic media from social media is that it comes along with a bunch of techniques for its usage. Out of the various components of social media, there are which are very different from rest, which are: Tools for distribution and wide circulation of subject matter throughout the globe; and […]

Rise of Social Media: Potential Risks of Trademark Infringement

Trademark; Meaning and need of laws Trademark infringement is the unauthorized use of a trademark which is one of the various ways in which intellectual property rights are violated. In layman, language trademark is a sign that assists distinguish the product of a particular firm from the products of other firms of similar nature. The […]

Rise of Social Media: Potential Risks of Trademark Infringement

Trademark; Meaning and need of laws Trademark infringement is the unauthorized use of a trademark which is one of the various ways in which intellectual property rights are violated. In layman, language trademark is a sign that assists distinguish the product of a particular firm from the products of other firms of similar nature. The evolution […]

Intellectual Property Rights for Social Media Influencers

‘Influencer marketing,’ albeit a new word, has emerged as one of the most effective strategies to create money across all industries. A Social Media Influencer is someone who creates unique material that keeps people interested on multiple social media platforms, causing them to return for more high-quality information. A common issue among digital influencers is […]

The Take of Supreme Court over Abuses, Falsehoods on Social Media

With a view to express opinion, belief and thought, every citizen of India is bestowed with the right of freedom of speech and expression guaranteed under Article 19 of the Indian Constitution. This right has been most distinguished in the matters where citizens have been able to raise voice against the unjust, express ideas freely […]