Abstract In the dynamic realm of the fashion industry, the saying 'following in someone's footsteps' takes on a new dimension, where the replication of designs is not a mere stride but a strategic dance. A thriving market for knockoffs has…
Introduction Recently, a new trend of merging blockchain technology with the creative intellectual property via non-fungible tokens ("NFTs") had taken place. The idea has spread across all market sectors, and now luxury fashion retailers have joined the tokenization bandwagon. The…
Right from the lanes of Delhi’s Sarojini Nagar, to the high-end fashion brands like Manish Malhotra and Sabyasachi, the people of the country have dynamic tastes and never-ending interests! India, which is considered the hub of fashion, is pegged at…
“Fashion is not something that exists in dresses only. Fashion is in the sky, in the street, fashion has to do with ideas, the way we live, what is happening.” - Coco Chanel Fashion industry is at an all-time high…