Tag: Trademark Licensing

Trademark Licensing in Singapore

Abstract Trademark is a type of intellectual property consisting of a recognizable sign, design, or expression which identifies products or services of a particular source from those of others. Trademarks licensing is an agreement through which the Trademark owner permits the licensee to use the trademark for commercial purposes. This article deals with the Trademark … Continue reading Trademark Licensing in Singapore

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Licensing Of Trademark

Trademark licensing is a process through which a registered trademark owner (licensor or proprietor), allows another party, called a licensee, to make or distribute or do both for specific products or services under the licensor’s trademark agreement. The licensor receives money or royalties, a percentage of all sales, in the form of consideration in exchange for sharing … Continue reading Licensing Of Trademark

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Intellectual Property (IP) Licensing Laws In Thailand

The word Intellectual Property (IP) signifies the creations of the human mind. For instance, literary and artistic works; inventions; designs; symbols, names and images used in commercial ventures. Even though, Intellectual Property is an extremely powerful tool for economic development and wealth creation, it is not yet being used to its maximum potential in all … Continue reading Intellectual Property (IP) Licensing Laws In Thailand

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Character Merchandising, Through Trademark Licensing

Character merchandising promotes a character, fictional or real, through portraying its essential personality features, such as its appearance, sound, image or name by way of various goods or services. Merchandising is regarded as lawful when it is exploited either by the owner himself or through operation of law or by way of an assignment or … Continue reading Character Merchandising, Through Trademark Licensing

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